For years, we waited for The Raiser’s Edge 8. Eventually, Blackbaud decided it wasn’t coming after all. Then, last year, they acquired Convio and we looked forward to a new era of modern digital tools – but most of these are only available in the US! Meanwhile, every day we listen to the growing frustrations of fundraisers trying to integrate new channels and sources of supporter data in today’s 24/7/365, digitally and socially engaged world.
Now, at last, someone has done something … Has Blackbaud finally announced the way forward for their flagship mid-market product, The Raiser’s Edge? NO – but someone else has! Sort of …
At this year’s BBCON, Omatic Software, well known authors of great tools such as ImportOmatic that complement The Raiser’s Edge, launched AppOmatic.
AppOmatic is billed as a whole new way to interface with your donor data without using The Raiser’s Edge itself. It is freely available to download and enables RE users to do two main things:
- Use the AppOmatic “desktop canvas” – a different way of viewing and working with the traditional Raiser’s Edge interface – including files, data and records held outside the system.
- Select, download, and deploy ‘apps’ (rather like Plug-ins) that have been written – for now by Omatic but potentially by other partners in future – and use these to enhance their own experience of The Raiser’s Edge
How does it shape up?
This sounds encouraging and quite exciting. But how helpful is it really? AppOmatic is similar in concept to the Microsoft Dynamics Marketplace and Salesforce AppExchange – both highly developed with thousands of participating partners and tools. Will AppOmatic dissuade nonprofits from moving to these impressive platform-based competitors?
We decided to assess AppOmatic against some of the key issues and limitations of The Raiser’s Edge:
Many organisations are considering how and when to move on from The Raiser’s Edge and those at the ends of the size spectrum are starting to take this step. Nevertheless, The Raiser’s Edge remains fit for purpose for many traditional fundraising needs and we expect it to be around for quite some time, especially in medium-sized charities without the agility or the budgets of their smaller or larger peers.
For these organisations, AppOmatic is potentially a very useful development. In the same way that ImportOmatic has brought real enhancements to fundraising business processes, AppOmatic may well help extend the life of The Raiser’s Edge – at least until Blackbaud announces the roadmap for its replacement.