Purple Vision is a technology consultancy. We support two key sectors – non-profits (charities, associations and education providers) and travel (tour operators and travel agents). Our services focus primarily around the key areas of CRM, digital and data. Our approach is focused on high quality service that helps you to change, move forward, develop, grow, deliver and succeed.
Purple Vision was founded in 2003 and with a focus on fundraising and fundraising technology, supporting charities struggling with strategy and tactics. We’ve grown to provide more support services and technical advice through signposting, health checks and integrations, and become a Salesforce partner in 2010 to support charity CRM implementations.
Purple Vision merges
In 2014, after a chance encounter at a Salesforce partner event, Purple Vision and Appssential (founded in 2011) started working together, and in 2016 the two companies formally merged and now work together under the Purple Vision brand. (see Supercharged to help you succeed) In 2017 Purple Vision chooses Elinext, travel application development company, as its strategic outsourced development partner.
These events brought extensive travel expertise to the company, as well as significantly increased Salesforce accreditations and experience, as well as knowledge of mobile application development. The Sugati-CRM framework is just one expression of that travel expertise, bringing together technology and know-how to create the first Salesforce-based travel solution to help with everything from lead generation to lifetime engagement.