Red Crescent – Kazakhstan & Georgia

  • Client: Georgia Red Cross Society and Red Crescent Society of Kazakhstan
  • Project completed: July 2016
  • Location:  Almaty, Kazakhstan & Tiblisi, Georgia
  • Services: Salesforce Non Profit Success Pack


We were approached to assist both the Georgia Red Cross Society and the Red Crescent Society of Kazakhstan as they both needed basic fundraising and CRM capabilities.  We were recommended to help having worked with the International Federation of Red Cross and Red Crescent Societies (and the International Committee of Red Cross).

Why they asked for support

GRCS and RCSK were looking for a wide range of functionality to be managed through Salesforce and to bring together data into a single place.  Required functionality included:

  • communications with their stakeholders
  • volunteer management
  • managing membership and fees
  • events and campaigns
  • management of the grant application pipeline
  • training

In addition there was a need to better consolidate and report on the impact of their many projects in order to provide reliable return on investment figures.   The membership fees were a particular challenge as funds could be paid into any one of their 19 branches around the country.

What we did

The projects were run through a combination of onsite visits, off-site configuration and remote demonstrations run via Skype.

The functionality was based on the NPSP but with configuration where it was required.  We found that it was possible to develop everything required for both offices without writing a line of code, making it easier for the client to support their instances of Salesforce in-house in the future.

Despite the obvious challenges of working with Cyrillic script these two projects were almost text book implementations due to the excellent working relationship that was developed between us and the support of senior management in both offices.  Having a very competent and multi-lingual client point of contact who worked with us on both contracts was invaluable.

How the client benefited

For the first time, the teams are able to use a single system for information capture and as a result have improved their processes, financial reporting, information about their customers, donors and other key stakeholders and are able to work harmoniously using the same data.