Tag Archives: Websites

Mobile-friendly website for Original Travel

As with all the mobile sites we have done, we made sure that the existing features and functionalities of the regular desktop site are not compromised and that the mobile device’s features are well utilized in order to give an enhanced user experience.

The mobile site is 100% in sync with the desktop site, which means that Original Travel do not have to maintain additional Content Management Systems or edit the mobile site content manually. Additionally with Google Analytics Original, Travel can keep track of the mobile traffic in the same way they do for the desktop site traffic.

Here are some of the key features of Original Travel’s mobile friendly website

Easy-to-find search function: that steers viewers toward the information they want as quickly as possible. The results of the Search function are as the same as the desktop site, with the only difference being the mobile optimized layout.

A focus on what mobile browsers want the most:  in many cases, mobile visitors have a different goal than people using a desktop and Original Travel understood that. Therefore, rather than going for a ‘like for like’ mobile version of the desktop site, they wanted the content to be more focused with relevant images influencing the mobile users.

Simple architecture: although all the choices available in the desktop site are available in the mobile site, we have kept the structure and the layout fairly simple which keep visitors from getting lost!

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Here is what Original Travel had to say about their experience with us:

Thanks to Tin and the team for building our mobile site so effectively in such a short amount of time. Wonderful to get such a service and meet a deadline all at the same time!”

Jules Herbert – Original Travel

Contact us for free demonstration and comparison of your desktop and mobile experience and find out how you could help push your brand further.

Mobile optimised websites are key

The truth is that having a mobile optimised website is no longer a nice-to-have for small- and medium-sized businesses — it’s a necessity. If your goal is to drive revenue growth through the mobile web, you can’t to take a barebones approach to mobile marketing anymore.

According to Google’s GoMo initiative — a project designed to educate businesses on the importance of developing mobilefriendly websites — 52% of customers who have a poor experience with a company’s mobile website are unlikely to re-engage that business. And 55% say that a frustrating experience on a mobile website negatively affect their opinion of the company overall. In other words,if you don’t have a mobile friendly website, you’re probably leaving money on the table.

If your website is not optimised at all for mobile browsing, your clients will have to enlarge their mobile screen just to read the print and then push the screen left to right and top to bottom to read what they want to read. Bring up your site on your smart phone to verify yourself.

Here are a few custom mobile optimised websites that we recently built:

Please view them on both desktop and mobile and you will notice the difference.

We charge a small one time fee to build your mobile friendly website and includes full quality pages of content, photos, video, map, click to call button, twitter widget and many more. There are no set up fees, no monthly fees, no hosting fees, no hidden cost and most importantly we don’t even have to touch the code in your existing website.

Below is an example of the mobile site we are working on for Powder Byrne International.

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If this is something we can help you with, please request a FREE comparison demo (like above)of how your website is currently coming up on smart phones vs how this could be improved.